Sunday, May 30, 2010

Opting-out of Google Analytics

Google has released a new browser extension that will stop your browsing information from being sent to Google Analytics. I hope this takes off, and gets Web site owners to stop thinking about meaningless metrics like pageviews.

You can get the extension here: Google Analytics opt-out extension

Good stuff Google!

1 comment:

Bud Gibson said...

A drop in the bucket really. It won't stop adwords based tracking, and it won't stop server side use of the API.