Tuesday, April 1, 2008

QOTD: Terry Heaton on “Finding” news consumers

From Terry Heaton's PoMo Blog:

You can’t “find” anybody by insisting they come to you. Old meet new.

The blog post discusses changes in media consumption and the QOTD from a few days ago, "If the news is that important, it will find me.”

If you're building a destination web site you are more than likely going to fail. You can build it, but they won't come.

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