So you want some of the peer-production hyper-productivity for your organization? I was thinking about this some this morning and came up with some guidelines:
- Include everyone you possibly can
- Your borders, no matter where you draw them, will be porous -- error on the side of porosity
- To make it work you need lots of people-- so don't put up barriers to entry
- Exclusivity is for country clubs not social networks
- Flatness, transparency, and the freedom to create are essential elements
- Micro-management will kill the conditions which make these tools work
- Publish/Release each piece of content when it is ready
- The overwhelming majority of people come to
contentconversations through search. They go directly to the information they are seeking - Most look at a single
piece of contentconversation and leave - There's not a single good reason anyone can site for waiting
- Every
piece of contentconversation stands alone - The only thing that should tie one
piece of contentconversation to another are relevant and embedded hyperlinks. Period. - Filter on the way out as an enterprise strategy... (one of David Weinberger's four pillars from Everything is Miscellaneous recast in a slightly different manner.)
- If you must do QC then do it at the last minute -- just in time...
- Do not filter on the way in... (See the first bullet)
These are mine.. Can you think of some more?

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