Friday, February 9, 2007

QOTD: Seth Godin

Seth Godin discussing some meaningless Web metrics:

Any website that attempts to improve time spent on every page (or pageviews for that matter) is just wasting time. What matters is intent. Permission. Action. Retention. Likelihood that ideas get spread. Clickthroughs.
I'm with Seth. This is pretty stupid, and tells you next to nothing.

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