Newspaper chain adopts Creative Commons license

How very cool is this: Newspaper Chain Goes Creative Commons: GateHouse Media Rolls CC Over 96 Newspaper Sites?

Sharing content, letting non-professionals submit content, and connecting with a global network of open-source tinkerers reveal a picture of a firm that’s open to the wide world of the web. That doesn’t sound like your average media company, whose value is based on control of unique content, content whose value is boosted by exclusivity, not by contributions from Just Anybody. But instead of plugging leaks, GateHouse has taken out a Creative Commons can opener and put a hole the size of the Internet in the side of Battleship Content